Kraft Mayo Lids
Posted on August 24, 2015
So what do you do when a product team from one of the world’s largest food companies asks you to help them knock costs out of an already cost‑efficient product line? You use your experience to bring innovative solutions to the table.
That is exactly what happened when Kraft Foods approached Gateway Plastics with a request to “harmonize” their Mayo and Miracle Whip jar closures. Kraft had targeted their 15 ounce and 30 ounce products for a closure update. Gateway responded with a lighter weight, Kraft Branded, short skirt 70mm closure. This closure replaced the heavier 70mm closure used on their 15 ounce products, as well as an 83mm closure they had been using on their 30 ounce products.
The Result: Kraft is so happy with the new 70mm closure, they may find additional uses with other Kraft products. Stay tuned for further developments on this product.